On September 27, 2009, Abercrombie & Fitch filed a lawsuit against Beyoncé, [1] because Beyoncé was releasing a fragrance and clothing line called "Sasha Fierce". [1] [2] Abercrombie & Fitch took action by filing a lawsuit accusing her of trademark infringement, unfair competition and deceptive trade practices because A&F already markets a men's cologne called Fierce. [1] The company also cited a potential likelihood of confusion while sending Beyoncé a warning to "cease-and-desist." [2] [1] In response, Coty, the company Beyoncé hired for her fragrance, stated that the terms "Fierce" and "Sasha Fierce" were never intended to be used for the fragrance. [2] The fragrance was later revealed to be named " Heat". From our research, we found out that even though the ingredients for making the smells were exotic, they still didn’t account for the high prices that men were paying for the premium brands. Our solution is to give you the same scents of exclusive aftershaves in cheaper bottles through our line of fragrances for men.

This has an old school barbershop aroma, that is modern and stylish. Sage, neroli, lavender, and petitgrain take control early on. That top line has a great deal of overlap with our target, just without the citrus top. At Copycat, we understand the need for man to have a signature scent because it says a lot about who you are. Your aftershave is an integral part of your outfit. It can have as unforgettable an impression on the people around you as would a designer suit. MONTBLANC Legend Eau de Toilette, 1.0 Fl Oz – Legend has plenty of similarities to Fierce, but isn’t as spicy nor woodsy as the Abercrombie scent. Legend opens up with pineapple, that isn’t too sharp, and later is joined and tempered by lavender. Abercrombie & Fitch's Christmas 2009 fashion season was themed "FIERCE". In a new marketing move, the seasonal photography bore quotations from prominent historical writers ( Arthur Conan Doyle, Don Marquis, Henry Ward Beecher, and Gilbert K. Chesterton) all containing the word "FIERCE" in bold/red. [3] the photography may be of a different size of the same product. Please read the product description

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Very Sexy Platinum– Very Sexy Platinum smells like a mix between a weaker old school bottle of A&F Fierce and Montblanc Legend. It never had the same level of power as classic A&F Fierce, but it was one that was always pretty popular and could draw plenty of complements. Usually not too bad of a price either. MONTBLANC Legend eau de parfum 3.3 fl oz, 3.3 fl. oz.–I’m adding Legend eau de parfum to the list, as some people do like this one. Personally, I’d go with the original EDT, but this also smells similar to the A&F scent.

Fierce is a Woody Aromatic fragrance for men. Fierce was created by Christophe Laudamiel and Bruno Jovanovic. Top notes are Fir, Lemon, Orange, Cardamom, Petitgrain and Sea Notes; middle notes are Rosemary, Lily-of-the-Valley, Jasmine, Rose and Sage; base notes are Musk, Vetiver, Oakmoss, Brazilian Rosewood and Sandalwood. [ citation needed] Marketing [ edit ]PLATINUM EGOISTE POUR HOMME BY Chanel – Updating this, since I put the wrong Egoiste down. Platinum is the version you want, if you’re looking for a grown up version of Fierce. The fragrance has been marketed on highway billboards as well. [4] Controversies [ edit ] Lawsuit against Beyoncé [ edit ] The main differences between Platinum and those fragrances, to me at least, is a less spicy profile and it feels woodier. Very Sexy Platinum is fresh and has a nice earthiness to it. Frank Olivier Sunrise Eau de Toilette Spray for Men, 2.5 Ounce– Here is our first cheaper option. It’s not an exact duplicate of Fierce, but close enough, when considering price and the reformulations of the A&F fragrance. Ever go to a mall? You're bound to smell it. A Frekin' concussion grenade shining through the vents of Abercrombie & Fitch. A scent that every popular teenager has or did have, and linked to many terrible crimes on the campus of many colleges. But that does not matter.

Yet an understated dryness of vetiver and an interesting vinyl note. It wouldn’t be my first option, but this one does inhabit the same fragrance style as Fierce. Playboy New York Full Review Beware, my only complaint. Hold onto this scent for a while, and it will begin to wear off and not smell like you first bought it. I'm currently on the same 6.7oz bottle i bought a year and change ago, and it doesn't smell much like how we know it to be, has little to no sillage or longevity. My review is purely based on that initial spray, and first time you ever wear it. Skulls and Roses ED Hardy Colognes for Men, 2.5 Ounce – Skulls and Roses is another cheap option that mimics Fierce, fairly closely. It starts off with a top of citrus, lavender, and cardamom spice. Then, it dries down with musk and dry oak moss. It’s like a simpler and more linear version of Fierce.

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